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NEWSLETTER
July - August 2008 |
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MESSAGE
FROM THE PRESIDENT |
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I have received several calls from our PECCTAC membership about
how we can combat the high price of gas to encourage tourists
to visit the County. We all have to be creative in the way we
market our business during this period of high gas prices. Most
tourists are looking for a deal, a special package or a discount.
I have advised those who have called to offer mid week discounts,
lower rates for accommodations for longer stays or create your
own package deals. Our web site www.pechamber.com
had over one million three hundred and fifty thousand hits lasts
year. We have an area on the main page where businesses can advertise
their specials or package deal for a very reasonable cost. We
also have just taken out an online GOGGLE <Adword> ad with
a link to our PECCTAC web site.
A majority of the tourists coming to the County are using the
web to book their vacation. It is therefore imperative that your
web site is updated on a regular basis. Make sure your e-mail
and phone number are correct, give directions, use current pictures,
update availability calendars on a daily basis. If there are other
travel concerns that your guests might have, make sure your website
answers those concerns as positively, but honestly, as possible.
With high gas prices, travel distances are significant barriers
to the tourist. Therefore you might describe the easiest and more
importantly, "best" way of getting to the County.
Being President of PECCTAC has been a very rewarding experience
for myself but can also be very time consuming. I want to thank
all the volunteer Board of Directors for their continued support
and input. Our summer students Sarah Cobb and Elyse Platt are
doing a great job looking after our visitors. Our Office Manger
Jan DeMille is busy looking after Visitors Information Services
and all the details of the office. Our General Manager Lawrie
Ackerman has been a tremendous help to myself and the Board of
Directors. This great team effort has made my job a lot easier.
Have a great summer. Thank You.
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Rick Caruso,
President
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| HOW DOES PRINCE
EDWARD COUNTY COMPARE? |
Don`t miss out! |
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Listed below are the accommodation rates and services offered
at hotels in the Bay of Quinte region.
Hotel |
Standard Rate |
Services |
| Comfort Inn, Belleville |
$111.10-117.77 |
+Breakfast
+Coffee
+Business area
+No Pets |
| Comfort Inn, Trenton |
$104.99-119.99 |
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| Holiday Inn, Belleville |
$135.00 |
+Pool, Sauna
+Fitness centre
+Business centre (High speed Internet included)
+Kids eat free |
| Holiday Inn, Trenton |
$127.00 |
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| Fairfield, Marriott Belleville |
$149.00-179.00 |
+Breakfast
+wireless Internet
+Packages avail.
+smoke free |
| Ramada Inn, Belleville |
$125.00 |
+Pool
+Fitness centre
+wireless Internet
+Pet friendly |
| Best Western, Belleville |
$111.76-139.95 |
+Poll
+Hot tub
+Breakfast
+ Wireless Internet |
| Hampton, Napanee |
$116.00-129.00 |
+Refreshments
+Breakfast
+Pool
+Fitness centre
Business Centre (Fax, email, printer)
+No pets |
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MARKET PLACE TRADE SHOW

Book your space for our Market Place Trade Show!
Saturday, September 27 at the Picton Curling Club.
Call Jan at 613.476.2421 to book your space.
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Sarah Cobb
Sarah Cobb has joined our team again! We are thrilled to have her
back for the 5th year. |
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Elyse Platt
Joining Sarah this summer is our new Tourism Ambassador –
Elyse Platt. Elyse is an honour student going into grade 12 and
is French proficient. Please stop in and introduce yourselves. |
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Your Chamber @ work |
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Tourism Ambassador Program
The Prince Edward County Chamber of Tourism & Commerce (PECCTAC)
in collaboration with the Prince Edward Learning Centre has been
successful in garnering funding from the Prince Edward /Lennox and
Addington Community Futures Development Corporation to move forward
on this exciting project. The customized Tourism Ambassador program
will be the 1st ever in Prince Edward County and will be flexible
and affordable so all sectors and businesses can participate. Stay
tuned for further updates and how you can participate.
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Business Pulse
In conjunction with the East Central Ontario Training Board, and
our local business associations we have formed a task force to conduct
a detailed review and analysis of local business needs and the future
economy of Prince Edward. Please take this opportunity to get your
voice heard by participating in the business surveys, focus group
sessions, and public meetings.
Please see the enclosed overview about this exciting initiative. |
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| Dates
to Remember! |
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PECCTAC's Meet & Greet

Meet&Greet June 2008 Bay of Quinte Mutual Insurance &
Farm Mutual Financial Services
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September
9 |
Meet & Greet Katy's Collections,
80 Main St., Picton |
| October
14 |
Meet & Greet Sunrise Cottage Resort
15841 Loyalist Parkway, Wellington |
| November
11 |
Meet & Greet Bergeron's Estate
Winery, 9656 Loyalist Parkway, Adolphustown |
| December
9 |
Meet & Greet, The Victory Archives
& Collections, 205 Main Street, Picton |
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Sept. 27
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County
Merchants Showcase, Picton Curling Club |
October 24
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Quinte
Business Achievements Awards, Knights of Columbus Hall in Trenton |
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Promote your business in 2009
Francophone Tourism Information Guide.
With more than 500,000 Francophones in Ontario alone, not to mention
the Francophones from Quebec, French Canada and abroad, Direction
Ontario guide is the perfect source of exposure for any tourism
endeavour. This publication of 80,000 copies has many new extras
including the new cyberguide.
The "2009 Enhanced listing" is $325.00, which is featured
on Direction Ontario's website. This advertising space gives you
a name and address mention, coloured photo, telephone number or
toll free number, email address, link to your website from the website
plus a 40 word (250 characters) description of your business or
services.
If you missed your chance to advertise in the 2008 guide, you can
have an advertisement on this website, starting now until the end
of 2008.
You will be contacted shortly after reserving your space in order
to answer a six-question survey which evaluates your Francophone
services at a national level. This allows tourists to know ahead
of time, what type of Francophone services they can expect when
visiting your area.
Please drop into the Chamber office if you want to get more information
or get a copy of the purchase order reserving your space.
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| Welcome
New Members |
Event
Signage |
SideStreet Gallery
Hobson’s Country Home
Cabana Guest Suite
Staging for Success
Thank you for your support!
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PECCTAC is pleased to offer to our members the availability to
display an event sign on the property.
In order to keep our property looking its’
best please keep the sign size to a maximum of 3’ x 2 ‘–
one sign per event.
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| ARE
YOU PAYING TOO MUCH? |
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VISA - 1.69%
MasterCard - 1.79%
CALL US TODAY TO GET THESE GREAT
RATES!
613.476.2421 or e- mail pec@reach.net
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The 2008 awards gala will be on Friday
October 24th, 2008 at the
Knights of Columbus Hall in Trenton. Mark your calendar so you
won’t miss this great event.
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What a great turnout at the June Meet
& Greet despite the rain; the summer kick-off BBQ was hosted
by Bay of Quinte Mutual Insurance & Farm Mutual Financial Services
in Picton. It brought out over 70 enthusiastic members who took
the opportunity to present an 'infomercial' on their businesses
and tell other establishments of their up-coming events.
Thanks to our hosts Jeff Howell & team from Bay of Quinte
Mutual Insurance and Brent Timm of Farm Mutual Financial Services
for their BBQ’ing skills. Also, Barley Days Brewery graciously
provided the group with their popular and tasty beer samples.
The 50/50 draw, put on by PECCTAC to raise money for the Dragon
Boat Racing, was won by Janet Craig, from The Satisfied Soul Inc.,
who kindly donated the money back to the Dragon Boat Races. Thanks
Janet!
A hilarious group skit was performed by Career Edge, Prince Edward
Learning Centre, and Ontario Works highlighting how businesses
can access their services.
Thanks to everyone for their time, work and help with this successful
Meet & Greet.
Want to know what’s new? Come out to our next Meet &
Greet and find out!
Want to host a Meet & Greet?
Just contact us at the office at 613-476-2421 or email
at pec@reach.net.
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Helping Ontario
Firms Expanding Internationally
As Ontario adjusts to a new economic climate, influenced by a strong
Canadian dollar, high oil and energy prices, a weakening US trading
partner, and intensifying global competition, the importance of
a strategy of diversification and export is becoming increasingly
clear.
The Ontario Chamber of Commerce believes that government and the
business community have a responsibility to foster an export culture.
Many small and medium-sized enterprises (SME) have difficulty finding
the resources to expand to new markets, and yet, SMEs who export
have often been found to out-perform their non-exporting counterparts
across a variety of success indicators.
In many countries in the world, and in fact in other provinces
in Canada, assistance is available for companies that need help
to grow their business in international markets. Now, as a result
of a partnership between the Ontario Chamber of Commerce and the
Government of Ontario, firms in Ontario also have access to this
kind of support.
Export Market Access (EMA) will enhance Ontario’s performance
in international markets by helping new and emerging exporters access
new markets and expand their growth. EMA will also lead to more
employment opportunities for Ontario’s highly skilled workforce
at a time when the job market is undergoing a significant transition.
Small and medium-sized enterprises (SME) are vital to Ontario’s
job creation, accounting for roughly 99% of Ontario’s business
community and employing about 53% of its workers.
EMA is a program that will increase export sales by helping to
defray the costs of initiatives that companies could not or would
not undertake without help. It’s aimed at companies in Ontario
with no or negligible export sales and preference will be given
to a broad range of target markets which are not necessarily in
the US. The program is not limited to members of the Ontario Chamber
of Commerce.
Similar programs have been successful in improving regional economic
performance in such countries as Britain, Australia, and the United
States.
Assistance will be provided in four different categories: direct
contact (which includes outgoing and incoming missions, and exhibiting
goods and services to potential international buyers or suppliers);
marketing tools; market research; and foreign bidding projects.
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EMA coincides with efforts by the Ontario Chamber of Commerce
to promote greater business connections between companies in Ontario
and emerging markets like India and the Asia-Pacific region.
Just last month the OCC released a report pointing to the opportunities
for Ontario firms in helping India overcome its infrastructure
deficit. With immense needs in India in terms of hard and soft
infrastructure, and Ontario’s essential strengths in these
areas, Ontario-India Relations: The Infrastructure Dimension argues
that infrastructure is a key point of access into this burgeoning
economy.
Similarly, the Ontario Chamber of Commerce is working closely
with several Hong Kong groups including The Hong Kong-Canada Business
Association, the Hong Kong Economic & Trade Office and the
Hong Kong Trade Development Council, to provide information and
market intelligence to Ontario companies who see the benefits
of launching a China strategy from Hong Kong as their base. One
of the first initiatives within this partnership is an online
dialogue or blog promoting two-way trade between the two regions.
It can be found at www.venturesdialogue.ca
While these are just two markets, they represent unlimited opportunities
for Ontario firms. With additional support and cost-sharing, it’s
hoped that greater penetration of these and other markets by companies
from Ontario, will serve to strengthen Ontario’s prosperity
and job creation. More information about Export Market Access
can be found at www.exportaccess.ca.
Editorial – Business Executive/Checkmark
Len Crispino
July 1, 2008
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